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Click the upload button or drag and drop your AVIF file.
Click Convert. Convertify processes your file instantly.
Download your converted HEIC file. The original is deleted immediately.
Apple photo format used by iPhone and iPad. High quality with small file size.
Next-gen format with excellent compression. Up to 50% smaller than JPG.
High Efficiency Image Format โ same as HEIC, used on Apple devices.
Modern image format by Google. Up to 30% smaller than JPG with the same quality.
Lossless format that preserves every pixel. Best for screenshots and logos.
Universal format for photos. Supported everywhere, great balance between quality and file size.
Classic format for simple animations. Supports transparency and up to 256 colors.
Uncompressed bitmap format. Maximum quality but very large file size.
Professional lossless format used in printing and photography.
Portable Pixmap format used in Unix/Linux environments.
High Dynamic Range format storing extended brightness data.
Flexible Image Transport System used in astronomy and science.
Portable Document Format. Convert PDF pages to JPG, PNG or WebP images.
Quick comparison to help you choose the right format
AVIF is the best format for web delivery โ excellent browser support, outstanding compression, open and royalty-free. HEIC is Apple's native photo format, optimized for on-device storage across iPhone, iPad, and Mac. If you need AVIF images to work natively within Apple's ecosystem โ in the Photos app, iCloud Photo Library, or Apple-specific design workflows โ HEIC is the target format. HEIC opens natively on all Apple devices running iOS 11+ and macOS High Sierra+, integrates with iCloud automatically, and is accepted by Apple's media pipelines without additional codecs.
| Feature | AVIF | HEIC |
|---|---|---|
| Underlying codec | AV1 (open, royalty-free) | HEVC / H.265 |
| Compression vs JPEG | ~50% better | ~50% better |
| Browser support | Chrome, Firefox, Safari, Edge (~95%) | Safari only |
| Apple device support | Limited | Native (iOS 11+, macOS High Sierra+) |
| Windows support | AV1 Video Extension (free) | HEIF Image Extensions ($0.99 or free) |
| Android support | Limited | None natively |
| HDR / wide-gamut | Yes | Yes |
| Transparency (alpha) | Yes | Yes |
| Open / royalty-free | Yes | No (HEVC patent licensing) |
| Best for | Web delivery | Apple ecosystem storage |
Both AVIF and HEIC achieve roughly 50% better compression than JPEG at equivalent visual quality โ but through different codecs. HEIC uses HEVC (H.265), developed by the MPEG consortium. AVIF uses AV1, developed by the Alliance for Open Media (Google, Apple, Mozilla, Netflix, Microsoft). In practice, their compression efficiency for photographs is comparable. AVIF has a slight edge in some benchmarks, particularly for images with fine detail and gradients. HEIC has an advantage for Apple's specific use case โ efficient on-device storage with tight integration into iOS/macOS media handling. The key difference is not compression but use case: AVIF for the open web, HEIC for the Apple ecosystem.
HEIC has essentially no browser support outside Safari on Apple devices. Chrome, Firefox, and Edge do not display HEIC natively โ users see a download prompt or broken image icon. On Windows 11, HEIC requires the HEIF Image Extensions from the Microsoft Store (free). Windows 10 requires the paid HEVC Video Extensions ($0.99) or a free workaround. Android has no native HEIC support. This is precisely why iPhone photos often cause friction when shared across platforms โ the device produces HEIC by default, but the rest of the world expects JPG. AVIF has the opposite profile: strong browser support but limited native OS integration. Converting AVIF to HEIC is specifically useful when the destination is Apple hardware and software.
The most common scenarios for converting AVIF to HEIC: importing web-sourced AVIF images into Apple Photos or iCloud Photo Library for consistent storage alongside iPhone photos; preparing image assets for iOS or macOS application development where HEIC is the expected input format; archiving web images in HEIC for storage efficiency on Apple devices alongside camera roll photos; converting AVIF graphics or illustrations for use in Apple-specific creative tools like Final Cut Pro or Motion that prefer HEIC. Web developers working with design teams on Apple hardware sometimes receive HEIC requests when delivering assets for iOS app projects.
Both AVIF and HEIC support alpha channel transparency. When converting AVIF to HEIC, transparency is fully preserved. iPhone camera photos never contain transparency โ they always fill the full frame. But AVIF files created by design tools, screen capture software, or web export pipelines may contain transparent backgrounds. Convertify preserves alpha channel data during AVIF to HEIC conversion, producing HEIC files that maintain the original transparency. This makes the conversion suitable for design assets, product cutouts, and UI elements โ not just photographs.
HEIC is built on HEVC, which is subject to patent licensing through MPEG LA and HEVC Advance patent pools. This is why Apple pays licensing fees and why Microsoft charges $0.99 for the HEVC codec on Windows. For developers building server-side HEIC conversion (as Convertify does), the practical risk for a small web service is low โ libheif provides open-source HEIC encoding that handles the technical implementation. The patent situation differs from AVIF, which uses AV1 โ an open, royalty-free codec developed specifically to avoid the licensing complexity of HEVC. If open licensing is a requirement for your project, AVIF-to-WebP or AVIF-to-JPG are preferable over AVIF-to-HEIC.
Convertify uses a Rust backend with libvips and libheif for AVIF to HEIC conversion. libvips handles AVIF decoding via its streaming pipeline; libheif handles HEIC encoding. Color profiles are preserved during conversion. Alpha channel transparency from AVIF files is maintained in the HEIC output. Files are processed server-side over an encrypted HTTPS connection and deleted immediately after download. No account required.